On Thursday 16 November the Social CEOs Awards took place at JustGiving, who were one of the sponsors alongside TPP Recruitment, Lightful and Grant Thornton. Now in its fifth year, the awards celebrate CEOs and leaders in the charity sector who use social media to champion their cause, raise awareness, break down barriers and have conversations.
The top 30 Social CEOs are not ranked but there is one overall winner. The other categories are:
Best Trustee on Social Media
Best Leader on Social Media
Best Rising Star on Social Media
Best Digital Leader
Best Digital CEO
I am absolutely delighted, proud and honoured to have won the Best Trustee category! Find out who all the other winners and the top 30 Social CEOs are.
As a Digital Communications professional, I use social media and digital daily. It’s part of my life and part of who I am so naturally, as a trustee of the Small Charities Coalition, I use these channels and my networks to promote the work of the charity and raise our profile.
I would encourage every trustee to get on social media and talk about their charity, their impact and just have conversations. It can make a huge difference. Many of my fellow trustees at Small Charities Coalition and our Chair, Julia Kaufmann, are active on social media and all our staff are too. In fact, our CEO Mandy Johnson – who has only been in her role for four months, made the top 30 Social CEOs Awards list! I’d like to think that, although we may be small, Small Charities Coalition is a shining example of how everyone in the organisation is responsible for raising our profile and using our networks and influence to best serve our members.
Social media is a great leveller. It puts us all on an even playing field, whether you’re at a large charity or a small one. Many of the winners in the Social CEOs Awards this year are from small charities!
After my award win I was whisked away to give a few words on why more trustees should embrace social media.
Read this excellent article by Mandy on the role of social media for a charity CEO. Mandy also regularly shares her thoughts and views on her YouTube channel. If you’re a CEO, particularly of a small charity, I really recommend subscribing to her vlogs.
A big thank you to the co-founders of the Social CEOs Awards, Matt Collins of Platypus Digital and Zoe Amar of Zoe Amar Communications for recognising the need for these awards – to celebrate those doing social media well and to encourage other leaders to see the benefit and to get on board.