Are you social media obsessed? Then volunteer for a charity!


I spotted this in the February edition of Glamour magazine and it gave me the rage. Ok, maybe not ‘the rage’ but I was jolly well annoyed.

There are so many things wrong with this… I made a list

  1. Just because you are social-media (and why does it have a hyphen?) obsessed does NOT mean you know how to do it well
  2. Social media for a charity/brand is a full time job. Any person doing this professionally will attest to this. And by full time I mean way beyond the 9 – 5, Monday – Friday. Could a volunteer realistically commit to this?
  3. Volunteering for a charity, local or otherwise, should not just be a means to boost your CV
  4. Last time I checked, volunteering was *mainly about a passion for that cause and wanting to do something good for man or animal-kind. (* I am not naive, of course it also helps your CV – you learn new skills and employers like it)
  5. Social media is about knowing your charity/brand and your audience inside out and how to position your messaging. It’s also about conversations, not just ‘spreading a message’
  6. Also, it’s a professional job. Not one where you get to sit at home in your PJs with one eye on the telly … (unless it’s at night of course during a relevant show and you’re live tweeting. Then PJs are allowed)
  7. Lastly…. and this is quite an important point – charities don’t have the time to invest in a volunteer who isn’t invested in the charity. Please don’t take Glamour’s advice and apply to a local charity because you think it will boost your CV and they’ll be grateful to have you.

On a more positive note…. if you really are interested in volunteering then find a charity and a role that’s right for you. Check out the opportunities section on the website of a charity you have an affinity for or take a look at these organisations :

4 thoughts on “Are you social media obsessed? Then volunteer for a charity!

  1. I love this perspective of social media. There is so much good we can do with it, and we really use it for selfish purposes. I’ve also written about the right way to use social media on my blog, but through a writer’s perspective. Cool post!

  2. A great insight Kirsty. I work in communications for a charity and couldn’t agree more with what you are highlighting here; social media is a lot more than managing a personal facebook or twitter account!

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